My three-year old daughter is one of the newest participants in Bicycle Benefits, a national program that rewards people for biking to participating businesses. Bikers pay $5 for a sticker that adheres to their helmet, which they present at participating businesses for a discount that is determined by each business.
My daughter can now save 5 percent on her grocery bill from our coop grocery store or $.50 on a cup of coffee from the cafe down the street (if she wants to skip her nap). It’s a fabulous initiative that encourages the business community to support pedal power, while promoting sustainable transportation and safe practices (wearing a bike helmet).
